Adobe Creative Cloud: The Good News and the Bad News

good vs. bad

The good news about subscribing to Adobe Creative Cloud is that you always have shiny fresh, updated software. You’re up to date all the time.

The bad news about subscribing to Adobe Creative Cloud is that you always have shiny fresh, updated software. Every time you update it’s different and you have to figure things out all over again.

Twitter Tip: The List vs. The Follow

Follows vs. followers: a twitter tip

About a year ago I started a new pop culture/entertainment blog called Old Ain’t Dead. I started a new Twitter account for it as well @OldAintDead.

In the service of my new topic, I wanted to follow the tweets of many people and sources who write about entertainment and the stars making the pop culture news.

I also wanted to get people to follow my new Twitter account. A much harder proposition. It’s a slower process to get followers than it is to find people to follow.

I didn’t want the numbers to be out of proportion when potential new followers looked at my twitter profile. My regular Twitter account, where I tweet about web design topics, is @vdebolt. There I have more followers than people I follow.

twitter profile for @vdebolt

Having more followers than accounts I follow looks okay.

It’s great to have lots of followers in proportion to the number you are following. Makes you look interesting.

But what about the @OldAintDead Twitter account. If I were following 2000 entertainment accounts and only 412 people were following me, it would look as if over 1500 people decided not to follow me back. Someone seeing my profile would think I’m not worth following.

Screen grab of my Twitter Profile

The proportion of following to followers is fairly equal because I put public figures in a list.

My numbers are about equal now. That’s okay with me. So how did I manage to keep track of people I want to follow without actually following them?

I used a list. I took all those people and organizations I wanted to read like @Variety and @ShondaRhimes – people who would never follow me back – and I put them in a list. I called the list #mediawelike. I put actors, shows, media sites, networks, and those kinds of accounts in the list.

For my @OldAintDead Twitter feed, I follow real people who follow back, people who sometimes read my blog and people who are willing to engage in a conversation about something on Twitter.

I use Tweetdeck for watching Twitter in a browser. On my phone, I use Hootsuite. (Hootsuite doesn’t have an option for viewing lists.) Here’s what I see in my Old Ain’t Dead Twitter feed in Tweetdeck.

A screen grab from Tweetdeck

The Old Ain’t Dead Twitter feed

You see my Home feed, which is where I see the accounts I follow. I also keep open a notifications column. You also see the column for tweets coming in to the #mediawelike list. By using the list, I can keep the number of people I follow in a reasonable ratio compared to the number who follow me.

Creating a list is simple. In a browser, go to the Lists tab on your profile page. The create a new list option can be found there.

The new list button

The new list button

Makin’ a list and checkin’ it twice. Gonna find out who’s naughty and nice. No, wait. Wrong song.

Just go make a list.

Web Standards Sherpa Closing: UPDATED

It’s the end of an era. The web site that dedicated itself to publishing articles about best practices and web standards at webstandardssherpa.com is shutting down.

Web Standards Sherpa site header

Here’s how Aaron Gustafson, the founder, put it in his announcement on Facebook.

It is with a heavy heart that I announce that we are closing Web Standards Sherpa. As of April 2, we will be archiving the site in order to keep the valuable insights and techniques shared by our authors available in perpetuity.

To make that archive a reality, the Sherpas teamed up with Environments for Humans to create an online conference called Sherpa Summit. The summit features four expert sessions and live Q&A roundtable sessions that will let attendees from all over the world take part.

The online conference is on April 2, and you can save 20% if you register now using the discount code SHERPA.

UPDATE: Because of illness, the Sherpa Summit had to be postponed until April 23. A side effect of the delay is that you get more Sherpas for the Round Table Q+A’s: Steve Fisher and Dan Rubin!

Check it out and sign up here.

Review: Badass: Making Users Awesome


Badass: Making Users Awesome by Kathy Sierra is from O’Reilly (2015). This book is about motivation and skills and progress and brain science. It shows you how to use motivation and skill levels and learning progress by being badass, by modeling badass, and by giving you the badass version of learning how to be badass.

If you know who Kathy Sierra is and what she’s already done as a writer and programmer, you’ll recognize what she’s talking about in this book. It’s been her topic before and she’s come back to it with a powerful teaching device – this book. Kathy’s premise is you don’t just want a great product, you want great users. You want users who find it easy to learn to be experts with your product. Even when your product is complicated and hard to learn to use at an expert level, if you approach helping users the right way, they will reach the badass level as users.

The book if full of lively graphics, funny illustrations, and simple but powerful charts.

A chart showing how an upgrade to software can move users from competent back to feeling like they suck

This chart shows exactly how I feel about every new upgrade of Dreamweaver CC. Each time I open it, I go back into the suck zone on something. Getting the labels on form fields – oh, no, I suck. Creating a new selector in the style sheet – oh, no, I suck. Using the fucking fluid layout grid – oh, no, I suck. Kathy explains how to help users avoid that oh, no, I suck sensation with upgrades and with new skills mastery in general. The people at Adobe are definitely not using all of Kathy’s suggestions to help users move to badass with updates to their products.

A chart showing the good practice is in the zone between what your good at and what you are bad at

Even something as basic as practicing a skill to get better at it has brain science examples to help you design experiences for users that let them practice the right way. There are also chapters on how to help users filter out brain spam so they can concentrate on things that matter. Here’s the table of contents:

The table of contents for Badass: Making Users Awesome

Just looking at the table of contents tells you a lot about how this book works, and how Kathy Sierra uses her deep understanding of brain science and user experience to craft an experience for you that will leave you feeling badass.

If you want to learn how to create and market a product that your users will love using and will recommend to others, read this book. After you’ve read it, go back and look at how it was written. What were you asked to do as you read? How were you helped to understand the points made? How were you helped and supported as a reader to become an expert in making users awesome? What patterns and perceptions sneaked into your brain without you knowing how it happened?

Kathy Sierra has always been about creating awesome users, and this book can help you be about that, too.

Welcome back to the conversation, Kathy. You were missed.

A review by Virginia DeBolt of Badass: Making Users Awesome (rating: 5 stars)

Summary: Kathy Sierra shows you how to make your users keep coming back by helping them be badass at using your product.

Disclosure: I received a free copy of this book from the publisher for this review. Opinions are my own. Links to Amazon are affiliate links. Here is my review policy. .

Interactive Video: Think of the Possibilities for Education

Scene from Jack Black's "That Black Bat Licorice" video

Scene from Jack Black’s “That Black Bat Licorice” video

I’ve seen a couple of interactive videos recently. One was an version of Bob Dylan’s “Like a Rolling Stone.”

In the Bob Dylan video, you use up and down arrow keys to move between various visuals, all perfected coordinated with the song. I’m unable to embed the video here, but I urge you to check it out and play with the interactive elements.

The second, which is below, is by Jack Black for his song “That Black Bat Licorice.” In Jack Black’s video use the “3″ or the “B” key for 3 different versions of the video. Again, play with the controls as you watch it.

What got me all worked up as I watched these two videos is the educational possibilities. HTML, CSS, JavaScript, apps like Dreamweaver and Photoshop – imagine how something like this could be used to teach those topics.

Tools and Resources for Interactive Video

The folks at PBS’s POV Filmmakers have a great resource list of tools and costs. For each tool in their list, they give examples of work and describe what the tool does. Finding the best tool is also a topic of discussion on Quora. You can do some interactive work with videos on YouTube.

I would certainly be interested in seeing someone experiment with interactive video as a teaching tool. If you’ve seen anything like that on the web, please mention it in the comments.

The Basics of Choosing and Obtaining a Domain Name

Thinking of starting a new website? Two preliminary steps are choosing a domain name for your new site and then buying that domain name. Let’s take a look at some of the basics involved in that process.

Choosing a Domain Name

A good domain name is easy to remember and easy to spell. A domain name that’s easy to spell shouldn’t have characters like hyphens between words. It you want more than one word in the name, run them together like alistapart.com or webstandardssherpa.com. It’s a bit awkward to read, but for someone typing the domain name for A List Apart or Web Standards Sherpa in the location bar of a browser, it makes perfect sense.

Are you starting a website for an established business? Try to make the name reflect the business name and the branding that is already in place for the business. This may be a bit hard if it’s a commonly used name. For example, a Denver floor tile company might have trouble getting the name mountaintile.com. But perhaps denvermountaintile.com might be available.

If it’s a personal website, try to use your name. Karen McGrane owns karenmcgrane.com. How simple is that?

If it’s a blog where you’ll be exploring a particular point of view, pick a domain name that reflects your point of view. A name like Mountain Poet or Lesbian Dad tells you a story about what you can expect from the website before you’ve even visited.

Before you seek out a place to purchase the domain name, it’s good to have a few ideas ready to go. Your first choice might not be available.

Obtaining a Domain Name

Okay, you’ve got some ideas for a great domain name. It’s time to see what’s available for purchase.

There are literally thousands of places where you can buy a domain name. I use the domain name services connected to the hosting company where I do business. I like having the domain name company and the web hosting company connected. But I know people who think this is a bad idea. I think the reasoning of the people who think it’s a bad idea is that if one company shuts down suddenly, at least the other one still operates. If you choose an established company with a good history, I don’t think it’s something you need to worry about.

If you search for domain names on Google you get 84,000,000 results. There are a lot of choices! I’ll just pick one to use as an example. This does not imply that I endorse this company, it’s just an example. Also, prices vary, so the prices you see in these examples may be different from other domain name sellers.

A typical domain name search form.

A typical domain name search form.

At domain.com, you see something similar to what you see on any site where you want to purchase a domain name. You enter the name you are hoping to purchase. The site will tell you if the name is available. If it’s not available exactly as you want it, the site will suggest alternatives that are close to what you want.

I searched for vdebolt.com, my own domain name. Here’s what the tool told me.

The .com is gone, but other top level domains for that name are available.

The .com is gone, but other top level domains for that name are available.

I can’t buy vdebolt.com (duh, I already own it) but other top level domain name types are available like vdebolt.net or vdebolt.org. (Domain names are cheap. Many people buy several variations and direct them all to one site.)

If the name you want isn’t available, choosing whether or not to go with a .net or .org or some other .whatever is an option.

If you don’t want the .org or .net or .whatever, the tools usually suggest variations of the name based on your original search. Here are a few suggested to me:

A few of the suggested variations on my domain name.

A few of the suggested variations on my domain name.

Even better, create your own variations like the denvermountaintile.com example and use the search tool to see if it is available.

If you can’t get a name close to what you originally wanted, go back to step one and brainstorm a new idea. Keep trying until you eventually find a name that will work and is available.

You can buy the name for 1 year or for several. You’ll probably save a few dollars if you buy several years at a time. Don’t forget to renew it on time, or you might lose it!

You’re all set. Go build something awesome.

[Note: This post was originally published on Blogher.com.]